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Business Plan - The establishment of Store
Jarošová, Kateřina ; Novák, Zdeněk (referee) ; Rompotl, Jaroslav (advisor)
The subject of the thesis is to develop a business plan for an establishment of store. The introductory part contains theoretical work and is followed by more detailed analysis of the current market situation. In a proposal part, there is a detailed entrepreneurial plan, which describes the implementation, complexity and risk assessment project, including project feasibility.
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Business Plan for Establishing of a Microfirm
Dušková, Ivana ; Veselá, Jitka (referee) ; Kocmanová, Alena (advisor)
Preparation and creation of a business plan of a small enterprise is a main topic of my diploma thesis. In the thesis key terms related to setting-up of an enterprise are being characterized, as well as theoretical description of a business plan and its structure is being provided. The thesis analyzes the current situation in the particular field of business that influences the setting-up of the enterprise. Finally, the draft business plan of a production company is included.
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Business plan for estabilishing of a microfirm
Kačor, Jiří ; Trochta, Jiří (referee) ; Kocmanová, Alena (advisor)
The subject of this Master´s thesis is the formulation of a business plan with aim to estabilish a concrete microfirm. The theoretical part characterize small and medium enterprises, its importance for national economy, requirements and the procedure of processing the business plan for its foundation. In practical part are applied theoretical findings including important analysis and caluclations supporting defined goal – foundation of manufacturing microfirm
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Corporate Social Responsibility in the Company
Hodovská, Anna ; Veselý, Josef (referee) ; Putnová, Anna (advisor)
The diploma thesis is about corporate social responsibility and its application in a selected company. The introductory sections summarize the theoretical background and methodologies used. The following are the sections related to the analysis and the research performer. The design part contains the basic concept of the code of ethics, recommended activities and evaluation in terms of risks, time and finances. The result of the work is this proposal of social responsibility in the company.
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Proposal to Reduce Wage Costs by Using a Grant from the European Union
Matějka, Lukáš ; Lepka, Petr (referee) ; Heralecký, Tomáš (advisor)
The subject of this thesis is the reduction in labor costs using the grant from the European Union for small and medium-sized businesses for the company Actimmy a.s. The theoretical part characterizes small and medium-sized enterprise and its importance, the requirements for obtaining grants, and the advantages and disadvantages of outsourcing and own employees. The practical part includes a proposal on how the company can react, if it gets the grant or not, and choosing the most suitable approaches and solutions.
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Corporate Social Responsibility in the Company
Hodovská, Anna ; Veselý, Josef (referee) ; Putnová, Anna (advisor)
The diploma thesis is about corporate social responsibility and its application in a selected company. The introductory sections summarize the theoretical background and methodologies used. The following are the sections related to the analysis and the research performer. The design part contains the basic concept of the code of ethics, recommended activities and evaluation in terms of risks, time and finances. The result of the work is this proposal of social responsibility in the company.
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Marketing strategy
Rosenbaumová, Klára ; Kala, Štěpán (advisor) ; Pavel, Pavel (referee)
This thesis describes a suggestion of a marketing strategy for a specific joinery company when it implements a new product on the market. This product is a wooden crate. The aim of the work is to identify individual marketing strategies as well as to set a new marketing mix. The whole work is compiled in a comprehensive process that provides instructions for suggestion of strategies in a way that the company has a precondition for survival on today's market.
There has been used marketing research in the practical part to find out satisfaction of customers with purchased crates, their requirements and opinions about he new product. By comparing the individual factors with competitors, there has been evaluated the company's position on the market thanks to which there have resulted possible points for improvement of company operations. Value chain analysis and 7S analysis have shown the strong and weak points which the company needs to focus on. Among other things, these analyzes have shown that the company uses an intermediary to sell the product and so loses a part of possible profits. It has further been found that the company still uses no promotion and therefore there have been proposed several low-cost forms of the product promotion. Marketing mix includes several action plans which can improve the company success on the market.
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Proposal to Reduce Wage Costs by Using a Grant from the European Union
Matějka, Lukáš ; Lepka, Petr (referee) ; Heralecký, Tomáš (advisor)
The subject of this thesis is the reduction in labor costs using the grant from the European Union for small and medium-sized businesses for the company Actimmy a.s. The theoretical part characterizes small and medium-sized enterprise and its importance, the requirements for obtaining grants, and the advantages and disadvantages of outsourcing and own employees. The practical part includes a proposal on how the company can react, if it gets the grant or not, and choosing the most suitable approaches and solutions.
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Business Plan - The establishment of Store
Jarošová, Kateřina ; Novák, Zdeněk (referee) ; Rompotl, Jaroslav (advisor)
The subject of the thesis is to develop a business plan for an establishment of store. The introductory part contains theoretical work and is followed by more detailed analysis of the current market situation. In a proposal part, there is a detailed entrepreneurial plan, which describes the implementation, complexity and risk assessment project, including project feasibility.
|
|
|
Business Plan for Establishing of a Microfirm
Dušková, Ivana ; Veselá, Jitka (referee) ; Kocmanová, Alena (advisor)
Preparation and creation of a business plan of a small enterprise is a main topic of my diploma thesis. In the thesis key terms related to setting-up of an enterprise are being characterized, as well as theoretical description of a business plan and its structure is being provided. The thesis analyzes the current situation in the particular field of business that influences the setting-up of the enterprise. Finally, the draft business plan of a production company is included.
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